Wednesday, February 13, 2019

Music Video Analysis


Studio Performance



Illustrative - shows lyrics on screen 'modernity has failed us' 

Narrative - socio/political tone through visuals of current affairs such as the Grenfell Tower and public figures such as Harvey Weinstein and Donald Trump 

Intertextuality - references to Michael Jackson, the dancers perform the dance from "the way you make me feel" video

Amplification - we see visuals of several explosions cut to the beat to amplify the music

The visuals of the video are interesting because the colour palette is a direct contrast to the narrative as the narrative is dark and quite hard hitting whereas the colours are visually appealing and appear almost childlike - could hint at humanities naivety to what is truly going on in the world or perhaps could be representative of how many of us turn a blind eye to the troubling social issues and are instead distracted by our own means.








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